The following post is from Stephen Texeira.
Everybody likes shiny, new things, right? After all, they’re new and, well, shiny. And it’s that very newness that makes joining Twitter, Facebook and all those other online communities so tempting. I see a lot of companies dipping their toes into the waters of social media and then quickly [...]
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The following post is from Stephen Texeira.
Over the last several months, we’ve been privy to more and more conversations, debates and discussions about whether doctors should be using social media, primarily Facebook. I have to say from the outset, just so there’s no ambiguity, that this is a pointless debate. There, I said. Now I’ll [...]
Filed under: Health Care, Social Media, Uncategorized | 1 Comment »
The following post is from Robert Polzoni.
Where is news breaking these days? More often than not, it’s breaking online.
Dr. Conrad Murray, Michael Jackson’s personal physician implicated in the singer’s death, posted his first remarks on YouTube and conducted his first interview with TheDailyBeast.com, one of the leading news sites on the Internet.
Two major sports [...]
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The following post is from Stephen Texeira.
Not a lot to say today, just have you seen this video yet? It’s produced by the guys over at Socialnomics.net and it’s a pretty powerful argument that social media is here to stay; that social media represents a fundamental change in the way we communicate. Not just how [...]
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The following post is from Stephen Texeira.
When Barack Obama took over the top job in government earlier this year, he made it clear to anybody who would listen that social media was a priority for him, and therefore would become a priority for the White House and the rest of the federal bureaucracy. Late last [...]
Filed under: Social Media, Uncategorized | Leave a Comment »
The following is a post by Stephen Texeira.
The Pew Research Center, as part of the Pew Internet & American Life Project, announced the results of a new study yesterday, and we would all be well advised to pay close attention. The headline, which you may already have seen reads, “61% of American Adults Look Online [...]
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The following post is from Robin Texeira, an associate with Wide Angle Communications.
It’s a new world folks. The people who brought you Facebook, blogging, Twitter, My Space, and other social media tools are, on the whole, committed to transparency. This is not a passing fad. Five years from now Facebook may be something else and [...]
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The following post is from Robert Polzoni.
It took them quite a while to embrace, but a growing number of hospitals are discovering that social media should be an important element to their marketing and communications effort. In an era when more and more people get their information online, social media is an inexpensive way to [...]
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The following post is from Robert Polzoni.
Marks and Spencer, a major British retailer with over 840 stores in more than 30 countries around the world, announced it would be adding 2 pounds to bras larger than a DD cup on the grounds they cost more to make.
Beckie Williams, a 30G from Brighton, England, called the [...]
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The following post is from Stephen Texeira.
We try to reserve this blog space for non-self-promotional fare, but once in a while, we have to make an exception. This is one. We recently sponsored a day-long seminar for some 50 hospital marketing directors and PIOs to learn more about social media, and it became apparent to [...]
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